Sunday, September 8, 2024

AMD's New X870 Motherboards: Price Hikes Ahead?

With the launch of AMD's highly anticipated 800-series chipsets looming, whispers of potential price increases are swirling around the new X870 motherboards. Recent leaks from prominent hardware leaker, momomo_us, have unveiled pricing details for several upcoming Asus and Gigabyte X870 motherboards, suggesting a significant price jump compared to their 600-series predecessors.

The leaked pricing, shared in Euros, points to a considerable increase in US dollar equivalents, based on the current exchange rate. While VAT may influence the final prices in some regions, the leaked numbers offer a stark contrast to the price reductions seen with the launch of AMD's Ryzen 9000 processors.

Here's a breakdown of the expected launch prices for various Asus X870 motherboards, compared to their X670E counterparts:

MotherboardExpected Launch Price (EUR)Expected Launch Price (USD)Launch Price (USD) (X670E)
Asus ROG Crosshair X870E Hero704.52781.28649.99
Asus ROG Strix X870-F Gaming WiFi489.9543.27389.99
Asus ROG Strix X870-A Gaming WiFi455.4505.02369.99
Asus ProArt X870E-Creator WiFi547.2606.82459.99
Asus Prime X870-P WiFi328.44364.22219.99
Asus Prime X870-P314.16348.39299.00
Gigabyte X870 Aorus Elite WF7 Ice353.85392.40259.99

The top-end Asus ROG Crosshair X870E Hero, for instance, is expected to carry a launch price of $781.28, a substantial increase from its X670E counterpart, which retailed for $649.99. Even the more affordable Asus Prime X870-P is expected to see a price bump of around $50, with an estimated launch price of $348.39 compared to the $299 price tag of its X670-P predecessor.

While these numbers are based on leaks and current exchange rates, they raise concerns about potential price increases for a new generation of motherboards. The trend of rising prices, particularly for high-end motherboards, seems to be aligning with the expected launch prices for Intel's Arrow Lake chips, which also indicate a potential price increase.

The discrepancy between the relatively lower launch prices of AMD's Ryzen 9000 processors and the potential price hikes for the X870 motherboards could make upgrading to AMD's latest platform a more expensive endeavor. This could, however, be justified by the improved features and functionalities of the X870 chipsets, which may include faster PCIe 5.0 lanes and support for next-generation technologies.

The upcoming launch of the X870 chipsets, expected within the month, will provide definitive answers to the price puzzle. Until then, the leaked pricing figures offer a glimpse into potential price trends and provide a starting point for gauging the overall cost of upgrading to AMD's latest platform.

While price increases are never welcomed, they could be a necessary factor for delivering new features and technologies. The ultimate decision of whether to upgrade or not will depend on individual needs and budgets, but the leaked pricing figures provide a valuable starting point for making informed choices.

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